Media trends in a new normal and what they mean for advertisers.
McKim Communications Group
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In a changing environment, brands that stay diligent will be the front-runners.
Canadians are dynamic and have continued to adjust their media habits during the pandemic. Our media team has accessed multiple sources to pull together a thorough report that shows just how much the media landscape has changed in 2020.
The research shows that your customers are a captive audience right now. They are tuned into media in a big way. Now is the time to understand how to maximize your media investment.